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FIELD GUIDE 02 / SHAPE THE OFFER

Price a marketing service

Put a proposed fee beside a clear scope. This exercise helps you describe the work you intend to include and the limits you want to discuss.

Start the worksheet

Scope before fee

Describe the work you are proposing.

01 / FIELD NOTE

Name the service

State the marketing service you are proposing in plain language.

02 / FIELD NOTE

Write what is included

List the deliverables that belong inside the proposed scope.

03 / FIELD NOTE

Set the boundaries

Note exclusions or limits so the scope is easier to discuss.

Your turn / worksheet

Draft the scope and fee.

Your answers stay in this page only and are not saved. No account is needed.

Name the marketing service you intend to offer.

List the work or materials included in this proposed scope.

Describe what is outside the scope or where the work stops.

Proposed price

Choose your own amount, currency, and billing basis. The fee starts blank.

Enter the amount you want to propose.

Specify the currency for your proposed fee.

State when or how the fee applies.

This is a planning exercise, not a market-rate recommendation. A proposed fee does not guarantee earnings, clients, or a particular business result.

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